Turn Customer Feedback Into Action Plans — In Seconds
Combine satisfaction AND loyalty into instant segments. Get strategic roadmaps for each.
"KPI analysis meets clear and actionable quick wins."
— Tested by hundreds of CX professionals
Key Customer Questions
Who Are Your True Advocates?
Traditional KPIs are excellent for measuring customer enthusiasm, but we can take the analysis to the next level by combining satisfaction and loyalty data to identify your true brand champions.
Which Customers Are Flight Risks?
High satisfaction scores mask customers who are already looking at competitors. Don't be blindsided by unexpected churn.
Where Should You Invest?
With countless customer segments, you need clear focus. Make data-driven decisions and ensure you meet your targets.
Privacy-First Analytics
Your data needs to be safe, and your customers' data needs to be even safer. No room for hackers or leaks from servers on the other side of the world.
Why This Changes Everything
Traditional tools show you satisfaction OR loyalty. We combine both to reveal the complete picture.
We solve the #1 CX frustration: "We have scores, now what?" segmentor.app seamlessly fuses satisfaction and loyalty into four clear segments, then delivers specific, strategic roadmaps for each. No complex setup, no data sharing, no registration—just actionable strategies in seconds. Learn more in our FAQ.
Upload Your Data
Upload your customer data from your spreadsheet exports. Simple, secure, and it takes just seconds.
See Your Segments
Instantly visualise your customers across four strategic segments: Loyalists, Mercenaries, Hostages, and Defectors.
Take Action
Get specific, actionable recommendations for each segment. Know exactly where to invest your time and focus.
See It In Action
Strategic Segmentation
Visualise customers across four segments to understand loyalty and satisfaction patterns. See at a glance who your true advocates are, which customers are flight risks, and where to focus your retention efforts.
Instant, Actionable Strategies
Get specific, strategic roadmaps for each customer segment—nurture Loyalists, fix pains for Hostages, convert Mercenaries, and understand Defectors. Every action in the Actions Report is prioritised by ROI, focusing on high-impact actions that are easy to implement.
Recommendation Analysis
Analyse data from surveys where customers answered the classic question: "How likely are you to recommend us?" Use our conversion calculator to see exactly how many Detractors you need to convert to Promoters to hit your targets.
Proximity Analysis
Identify customers positioned near segment boundaries who could move between segments with targeted interventions. Our advanced proximity analysis spots at-risk shifts and calculates conversion targets. Discover opportunities to transform Mercenaries into Loyalists or prevent Hostages from becoming Defectors. Turn static segments into dynamic, predictive strategies.
Longitudinal Tracking
Monitor customer segment changes over time using multiple datapoints, enabling you to track progress, measure the impact of your strategies, and predict future trends—all processed securely in your browser.
Why Customer-Obsessed Businesses Choose segmentor.app
Beyond Single Metrics
Traditional single metrics may create blind spots. A satisfied customer might be shopping competitors, while a loyal customer could be silently frustrated. We combine both dimensions to reveal the complete truth.
Instant Insights
No PhD required. No month-long analysis projects. Upload data, get insights immediately. Your time is valuable.
Complete Customer Picture
See the full story behind every customer. By combining satisfaction and loyalty, we transform static scores into dynamic, actionable strategies that actually move the needle.
Proven Methodology
We've enhanced the renowned Apostles Model with decades of expert experience—powerful analytics beyond basic segmentation.
Actionable Recommendations
Not just charts—get specific strategies for each customer segment, prioritised by ROI. Know exactly what to do next Monday morning.
Exportable & Customisable Reports
Export professional reports in multiple formats (PNG, PDF, CSV, Excel) with full customisation. Reports built on expert methodology—generated instantly.
Who Uses segmentor.app?
From solo entrepreneurs to enterprise teams, anyone collecting customer feedback can benefit from strategic segmentation.
Customer Experience Managers
Your Challenge: Drowning in customer insights but struggling to focus initiatives that move the needle.
How segmentor.app Helps: Transform customer insights into clear segments and strategies to action.
Product Managers
Your Challenge: Balancing feature requests from different customer types without a clear framework for decision-making.
How segmentor.app Helps: Know how to improve loyalty and satisfaction for each customer segment.
Startup Founders & Consultants
Your Challenge: Need quick insights to guide customer retention strategy without expensive analytics platforms.
How segmentor.app Helps: Professional-grade customer intelligence in seconds, not weeks. Easy to use and cost-efficient with no subscription lock-in.
Business Analysts
Your Challenge: Executives demand actionable insights from customer data, but traditional tools only give you numbers and charts.
How segmentor.app Helps: Generate board-ready reports that translate customer scores into strategic business recommendations.
Need More?
segmentor.app gives you powerful insights instantly—and when you're ready to turn those insights into strategic transformation, the Teresa Monroe team brings decades of experience helping companies lift their CX strategies to the next level.
Expert Partnership
We've partnered with Teresa Monroe, Europe's leading Customer Experience (CX) and Employee Experience (EX) consulting agency. Whether you need help designing your CX program from the ground up or want expert analysis of your segmentation results, Teresa Monroe brings decades of experience turning customer data into business transformation.
Privacy-by-Design: Your Data Never Leaves Your Device
While our core strength is delivering actionable strategies, we also ensure complete data privacy. segmentor.app processes everything locally in your browser. Your customer data never touches any servers. Ever. No tracking cookies, no cloud storage, no registration needed—inherent GDPR compliance by design.
No Tracking Cookies
We don't use tracking cookies or behavioral analytics. Your privacy is protected by design.
No Cloud Storage
Your data never leaves your computer. No cloud servers, no data storage. GDPR compliance by design.
No Registration Needed
Start analysing immediately. No account creation, no email required—and we won't spam you with newsletters.
100% Local Processing
All analysis happens in your browser. Works offline—no data transfer required.
Accessible Design
Built for everyone. Designed following WCAG 2.2 AA guidelines. Works with screen readers, keyboard navigation, and assistive technologies.
Free to Use
All features are completely free to use.
GDPR compliant by design. CCPA? Not even a concern. Because we literally cannot access your data—even if we wanted to.
The Science Behind the Segments
segmentor.app maps customers across two critical dimensions—creating four distinct strategic segments, each requiring a unique approach.
Loyalists
High Satisfaction + High Loyalty
Your growth engine. They love you, they're staying, and they're telling everyone. Nurture these relationships relentlessly.
Mercenaries
High Satisfaction + Low Loyalty
They like your product but won't hesitate to switch for a better deal. Build bonds and emotional connection.
Hostages
Low Satisfaction + High Loyalty
Stuck with you (contracts, switching costs, lack of alternatives). Fix their pain points or risk explosive churn later.
Defectors
Low Satisfaction + Low Loyalty
Already mentally gone. Understand why to prevent future defections. Sometimes, letting go is the strategic choice.
Ready to Transform Customer Feedback Into Action Plans?
Join forward-thinking businesses using segmentor.app to make smarter customer investments.
Start Analysing FreeUnderstand your customers. Understand your business.